Paul Laverick
paullaverick.me
EVONE
A comprehensive visual and structural redesign of a digital hub for electric vehicle owners. The project transforms a legacy platform into a premium, forward-thinking interface—unifying dynamic charging station discovery with a sleek e-commerce experience for portable chargers and hardware add-ons.
Time
2025
Scope
Web Design
Duration
12 Weeks
CREATIVE DIRECTION
The objective was to elevate the platform's digital presence to match the innovative nature of the EV industry. Moving away from the outdated, cluttered aesthetic of the legacy site, the new design approach focuses on a clean, dark-mode-first interface, high-contrast typography, and fluid layouts that mirror the premium, high-tech feel of modern electric vehicles.
CHALLENGE
The original EVONE website featured an outdated layout and fragmented visual language that failed to instill trust or reflect a cutting-edge tech brand. The hardware retail sections felt disconnected from the utility features, resulting in a cluttered user experience that buried the brand's core offerings under archaic design patterns.
UI/UX Design
Landing Page Design
Web Design
RESULTS
Smarter charging. Seamless mobility.
The redesign successfully unified EVONE's infrastructure utility and specialized retail into a premium, cohesive ecosystem. By delivering an intuitive, production-ready interface equipped with a crisp layout architecture, the platform was transformed from an obsolete utility tool into a sophisticated, highly engaging digital storefront.
OTHER CASES
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